KORONA PLUS d.o.o., Inštitut za inovativnost in tehnologijo (Slovene)

KORONA PLUS d.o.o. is a company oriented in promotion and innovation. With this activity the company only partly relies on the classic forms of promoting the product, idea or service. Employees are continually looking for new informal solutions and they always come to new ideas in every action. A frequent element of promotional actions is The talking promotional system with the common name Expomat, which was developed as a result of the innovation and the knowledge of Korona plus with the co-operation of experts from the Slovenian institutes and universities. It has several varieties which can be applied to different needs. Due to demands of the market company had to develop a whole range of promotional activities according to customer’s needs. They developed a wide area of their own innovative promotional activities and products, the one with special interest is Display of savings (for economical electric lamps), developed for the needs of the Ministry of Economic Affairs. Because the innovation and the innovatory management are the component parts of the company, the company is directly involved in the slovenian innovatory streams in both the economic and the university level.