Groups source: ARIS

Institute of Marketing

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Research activity

Code Science Field Subfield
5.02.02  Social sciences  Economics  Business sciences 
5.04.03  Social sciences  Administrative and organisational sciences  Management 
7.02.00  Interdisciplinary research  Interdisciplinary research   
Keywords
marketing, management, services, quality, market orientation
Evaluation (metodology)
source: COBISS
Evaluation of bibliographic research performance indicators according to ARIS methodology
Points
2,730.52
A''
301.72
A'
1,417.55
A1/2
1,490.88
CI10
929
CImax
246
h10
13
A1
9.43
A3
0.26
Data for the last 5 years (citations for the last 10 years) on February 6, 2026; Data for score A3 calculation refer to period 2020-2024
Citations Citations for bibliographic records in COBIB.SI that are linked to records in citation databases
source: WoS source: Scopus source: COBISS
Database Linked records Citations Pure citations Average pure citations
WoS 73  607  541  7.41 
Scopus 83  1,243  1,179  14.2 
Researchers (7)
no. Code Name and surname Research area Status No. of publications
1.  12582  PhD Matjaž Iršič  Economics  Researcher  410 
2.  37178  PhD Domen Malc  Economics  Researcher  55 
3.  26030  PhD Borut Milfelner  Economics  Researcher  418 
4.  15314  PhD Damijan Mumel  Economics  Researcher  1,042 
5.  19610  PhD Aleksandra Pisnik  Economics  Researcher  523 
6.  58346  Nika Rakuša  Economics  Researcher  3 
7.  11974  PhD Bruno Završnik  Economics  Researcher  1,589 
Research projects (6) Legend
no. Code Title Period Head of the group No. of publications
1.  V4-1514  Organic food in gastronomy - situation, potential and concept (model) of short supply chains for delivery of local organic food (acronym: EKO-GASTRO)   10/1/2015 - 9/30/2017  PhD Martina Bavec  7,110 
2.  V5-0411  Postavitev sodobnega modela upravljanja s človeškimi viri za področje turizma (Slovene)  9/1/2008 - 8/31/2009  PhD Sonja Sibila Lebe  5,013 
3.  V5-0412  Zasnova metodologije za management odnosov z odjemalci na ravni hotela in razvoj ustreznih instrumentov za merjenje obstoja in uspešnos (Slovene)  9/1/2008 - 8/31/2009  PhD Maja Zalaznik  8,726 
4.  V5-0206  Metodologija za stalno spremljanje zadovoljstva turistov (Slovene)  10/1/2006 - 9/30/2007  PhD Maja Zalaznik  9,340 
5.  V5-0859  Tržni potenciali posebnih kmetijskih pridelkov oziroma živil in oblikovanje tržnih strategij na ciljnih trgih (Slovene)  10/1/2003 - 9/30/2005  PhD Boris Snoj  3,744 
6.  J5-3444  Market aspects of firms' competitive capabilities  7/1/2001 - 6/30/2004  PhD Boris Snoj  3,003 
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