Groups source: ARIS

Institute of Marketing

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Research activity

Code Science Field Subfield
5.02.02  Social sciences  Economics  Business sciences 
5.04.03  Social sciences  Administrative and organisational sciences  Management 
7.02.00  Interdisciplinary research  Interdisciplinary research   
Keywords
marketing, management, services, quality, market orientation
Evaluation (metodology)
source: COBISS
Evaluation of bibliographic research performance indicators according to ARIS methodology
Points
3,103.71
A''
336.54
A'
1,520.01
A1/2
1,593.34
CI10
936
CImax
260
h10
13
A1
10.58
A3
0.26
Data for the last 5 years (citations for the last 10 years) on November 10, 2025; Data for score A3 calculation refer to period 2020-2024
Citations Citations for bibliographic records in COBIB.SI that are linked to records in citation databases
source: WoS source: Scopus source: COBISS
Database Linked records Citations Pure citations Average pure citations
WoS 71  571  507  7.14 
Scopus 81  1,193  1,131  13.96 
Researchers (7)
no. Code Name and surname Research area Status No. of publications
1.  12582  PhD Matjaž Iršič  Economics  Researcher  408 
2.  37178  PhD Domen Malc  Economics  Researcher  55 
3.  26030  PhD Borut Milfelner  Economics  Researcher  412 
4.  15314  PhD Damijan Mumel  Economics  Researcher  1,039 
5.  19610  PhD Aleksandra Pisnik  Economics  Researcher  521 
6.  58346  Nika Rakuša  Economics  Researcher  3 
7.  11974  PhD Bruno Završnik  Economics  Researcher  1,588 
Research projects (6) Legend
no. Code Title Period Head of the group No. of publications
1.  V4-1514  Organic food in gastronomy - situation, potential and concept (model) of short supply chains for delivery of local organic food (acronym: EKO-GASTRO)   10/1/2015 - 9/30/2017  PhD Martina Bavec  7,059 
2.  V5-0411  Postavitev sodobnega modela upravljanja s človeškimi viri za področje turizma (Slovene)  9/1/2008 - 8/31/2009  PhD Sonja Sibila Lebe  4,982 
3.  V5-0412  Zasnova metodologije za management odnosov z odjemalci na ravni hotela in razvoj ustreznih instrumentov za merjenje obstoja in uspešnos (Slovene)  9/1/2008 - 8/31/2009  PhD Maja Zalaznik  8,658 
4.  V5-0206  Metodologija za stalno spremljanje zadovoljstva turistov (Slovene)  10/1/2006 - 9/30/2007  PhD Maja Zalaznik  9,272 
5.  V5-0859  Tržni potenciali posebnih kmetijskih pridelkov oziroma živil in oblikovanje tržnih strategij na ciljnih trgih (Slovene)  10/1/2003 - 9/30/2005  PhD Boris Snoj  3,737 
6.  J5-3444  Market aspects of firms' competitive capabilities  7/1/2001 - 6/30/2004  PhD Boris Snoj  3,000 
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